Positioning and working with the client with Evgeny Beskrovny
Segmentation and product features of the high cheque with Evgeny Trushkin
Topic 1. Self-presentation: segment features and examples
Topic 2. Object selection: client's needs and pains, comparison criteria
Topic 3. Individual conditions and approvals – how to get them and exceed the client's expectations?
Topic 4. 5 techniques for the presentation of a high-cheque object
Topic 5. Investments: choosing an interesting object and calculating profitability
Topic 1. Signs of a high segment
Topic 2. Mandatory parameters during construction
Topic 3. Customer expectations in a high cheque
Topic 4. Architecture: perception and features of construction
Topic 5. Trends in technical solutions
Little secrets of big sales
with Roman Polyakov
Topic 1. Sales funnels
Topic 2. The pain of buyers in a high cheque
Topic 3. The call that changed everything: a practical lesson with specific cases; a call script
Topic 4. The client for life: how to create trust, show an object with an 80% conversion rate, and more
Investor's capital growth and client's portrait with Svetlana Krasovskaya
Topic 1. Investor's capital: annual return formula, types of investments, market forecast
Topic 2. The role and portrait of the agent
Topic 3. Client portrait: top 5 types of client, cold and warm client
Topic 4. Customer search strategy and recommendations
Final testing for obtaining a Certificate